Hi friend,

I wanted to make sure you didn’t miss this:

We just announced a sustaining member challenge where your monthly donation of $5/month can help unlock $10,000 for trusted local news. Be one of the 100 new sustainers to sign up for at least $5/month or more, and that will unlock this incredible $10k for our newsroom.

We only have until 7pm to meet this challenge, so please act now. Set up your $5/month donation and protect public media.

You might not realize that only 10% of listeners and readers actively support LAist, which is why your action today on New Member Monday is so important – more monthly donations make a bigger shield against threats to our journalistic independence.

Take advantage of this New Member Monday to have your support go even further and get a discount on the thank you gifts that show that you are saving journalism.

Thank you,
Deanna Archetto, LAist

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NEW MEMBER MONDAY

Today only, start a monthly gift and get the LAist Sustainer license plate frame as your bonus gift!

DONATE NOW

Hi friend,

Over the last year, we've been doing our member drives differently. Usually we have a big goal, like raising $1 million in 9 days. And while the ultimate goal of these member campaigns is indeed about raising the funds to support this service, we are looking for a movement – not a short-term fix – to sustain our future.

That's why this member drive is all about growing our base of sustainers: that’s monthly donors who provide the steady, reliable stream of support needed to bring you trustworthy news and important guides like the Voter Game Plan.

We’re asking you to become a monthly sustaining member of LAist today to protect independent journalism from whatever threats or challenges come our way.

You may be asking, “Can $5/month really make a difference?” That’s the beauty of community. When your support combines with the support of many others, it funds investigative reporters who ask tough questions and aren’t afraid to fact-check powerful leaders. It helps deliver truth right to your radio, phone, and computer. It keeps us flexible enough to cover breaking news whenever it happens. You get the reliable news you trust, and Southern California gets a watchdog that is unafraid and loyal to you.

When you make a $5/month donation today, you can take home one of our great thank you gifts at a discount – the journalism-saving tote bag or mug. Think about it: that’s only 16 cents a day to protect local, independent news.

I NEED THIS MUG

Plus, your $5/month gift also enters you to win a local getaway to Renaissance Esmeralda Resort & Spa in Indian Wells!* 48 hours of relaxation and luxury await one lucky supporter. This sweepstakes ends at midnight, so don’t miss your chance.

Thank you for powering LAist,